Jiji.ng acquires OLX To Boost e Commerce Biz
By Olabisi Olaleye
With the need to expand its operations snd boost the classified online space, Jiji.ng has acquired OLX in Nigeria and other OLX businesses in four other countries: Ghana, Kenya, Tanzania, and Uganda, pending certain regulatory approvals, and OLX users in Nigeria will be redirected to Jiji.
Jiji’s explained that it will allow OLX users in these countries to benefit from its market-leading products and services. OLX reach, combined with Jiji’s own proprietary search and delivery algorithms, will create a beneficial combination, giving users a radically streamlined experience and making the buying and selling process more convenient.
Speaking, CEO and co-founder of Jiji , Anton Volyansky said, “Users will always come first for us. We warmly welcome OLX’s customers to the Jiji family and we look forward to our new customers joining Jiji on its journey to empower the lives of its customers by providing a safer, more secure and enjoyable online shopping experience”.
,Jiji Nigeria’s country manager, Yuliy Shenfeld said, “This acquisition is the next step to fulfill our promise in making the Nigerian economy thrive by helping each and every Nigerian take their business online. So far, thanks to Jiji, more than 300,000 businesses have increased their sales and improved their family fortunes. This was made possible by millions of customers who placed their trust in Jiji for the best prices and the widest range of products and services. In the wake of this transaction, the Jiji team of more than 500 people is excited to build a truly Pan-African classifieds empire with Nigeria being the epicenter.”
Jiji is a leading classifieds marketplace in Africa. Starting from Nigeria, the company expanded to four new geographies in 2019. The consolidated audiences of Jiji and OLX will reach by end of the year a single user base of more than 10,000,000 monthly unique users. Currently, more than a million ads are live on Jiji at any given time.